Territory Sales Representative

The Territory Sales Representative serves as the front-line communicator and facilitator for KDP’s (CASO) Coca-Cola Affiliated Sales Organization, and execution arm of the strategic direction through our CASO Bottlers, Distributors, and key local Retail Accounts while executing business building initiatives to achieve assigned volume, share and profit targets across all channels of trade.

You will be required to travel approximately 50% of the time within Bottler and Trade locations.  For this posting, TSR South, area responsibility includes combination of Alabama, Florida, and Georgia.

The primary call points by State:

• Al – Auburn, Florence, Mobile, Montgomery, Robertsdale, Oxford
• GA – Columbus
• Fl – Pensacola, Tallahassee, Valparaiso

The position is field based, ideal candidate location would be either Montgomery/Mobile/Pensacola with KDP bottle/can accountability aligned to three divisions of United Coca-Cola Bottling Company and their affiliated supply chain. Approximately seventeen operations within this CASO TSR area. 

Reporting to the Division Sales Manager, this Territory Sales Representative will predominantly represent the KDP brands and where aligned may include Dr Pepper, Schweppes and other KDP brands that are licensed within the Coca-Cola Bottlers distribution areas in the assigned territory. Bottler business development accountabilities include three primary channels of trade: large store, small store and FSOP. 

Responsibilities:

• Identify, develop, and execute key business building opportunities around availability, distribution, promotion, display, merchandising, and pricing that will support volume and share growth for KDP, while balancing these elements in a manner that will ensure a sustainable, profitable business model is maintained for both DPS and our customers.
• Align system resources to implement marketing and operational programs according to plan, schedule, and budget.
• Interfacing with bottler Key Account Managers and KDP National Account Teams, improve retail account penetration for Dr Pepper TMK and KDP products distributed by Coca-Cola Bottlers and advance trade execution to gain fair share of retail.
• Cultivate productive working relationships with key bottlers and trade contacts and within CASO team.
• Responsibly support the management of local resources within Bottler contractual disciplines including initiating local business plans to support KPI objectives.
• Develop and implement Annual Operating Plans which support business objectives, ensure execution of programs throughout the system, ad schedules, and pricing strategies to drive inclusion to bottler aligned programs and business plans.
• Leverage consumer insights and partner with bottler and trade to input into the development of trimester joint business plans.
• Use internal and external data sources for performance analysis and reporting, effectively utilize syndicated data, customer channel data, trade intelligence, and brand facts to support the Annual Business Plan.
• Ensure execution of Bottler and Trade coverage plans to support business plan and marketing activities developed to deliver volume, profit, and customer satisfaction commitments made to all stakeholders during business and/or stewardship planning.
• Work cross-functionally with other Divisions, Field Marketing, Commercial Planning, KDP National and Regional Account Teams and assigned Bottlers to deliver customer-specific business solutions.
• Ensure Route-to-Market compliance by increasing distribution on brands and packages and solidifying execution for channel and new account opportunity. 
• Solve operational or executional issues with customers or bottlers.

Accountabilities:

• Effectively communicate with multiple parties (e.g., Bottlers, Distributors, Retailers, KDP functions, etc.) to maximize the execution of all promotions and programs. Provide communication resources with cross functional departments to facilitate volume-building initiatives.
• Manage an assigned sales territory with responsibility for sales growth and market execution within the territory where KDP products are distributed by Coca-Cola United Bottling Company or Mainstream Coca-Cola Bottling Systems.
• Invest time in the trade with bottler management and salespeople. Ride with key bottler stakeholders to ensure bottler employees and facilitate properly drive execution of sales plans in the marketplace.
• In conjunction with bottler, develop retail presentations to secure additional space/equipment placements to support existing portfolio and new product innovation.
• Work with Bottlers and Distributors to develop their Route-to-Market capabilities to have a sustainable business model.
• Develop Cold Drink initiatives with CASO Bottlers and Distributors to drive single serve availability for KDP brands aligned to CASO Bottler network.
• Perform administrative responsibilities as required by the position. Continuously improve self-performance using Excel / Word / Power point to assist in the automation and processing of required information.

• Bachelor’s Degree or related work experience from the Consumer Goods Industry
• Demonstrated self-motivation with Accountable and Adaptable Behaviors
• Minimum of 5 years of sales experience within a closely related field
• Excellent written and oral communication skills
• Demonstrated analytical and problem-solving skills that will enable compelling sales presentations
• Strong time management and prioritization skills
• Proficiency in Microsoft PowerPoint, Excel and Word
• Occasionally perform physical activity as required (merchandising and equipment placing)

Keurig Dr Pepper (NASDAQ: KDP) is a leading beverage company in North America, with a portfolio of more than 125 owned, licensed and partners brands and powerful distribution capabilities to provide a beverage for every need, anytime, anywhere. We operate with a differentiated business model and world-class brand portfolio, powered by a talented and engaged team that is anchored in our values. We work with big, exciting beverage brands and the #1 single-serve coffee brewing system in North America at KDP, and we have fun doing it!

Together, we have built a leading beverage company in North America offering hot and cold beverages together at scale. Whatever your area of expertise, at KDP you can be a part of a team that’s proud of its brands, partnerships, innovation, and growth. Will you join us?

We strive to be an employer of choice, providing a culture and opportunities that empower our team of ~29,000 employees to grow and develop. We offer robust benefits to support your health and wellness as well as your personal and financial well-being. We also provide employee programs designed to enhance your professional growth and development, while ensuring you feel valued, inspired and appreciated at work.

Keurig Dr Pepper is an equal opportunity employer and recruits qualified applicants and advances in employment its employees without regard to race, color, religion, gender, sexual orientation, gender identity, gender expression, age, disability or association with a person with a disability, medical condition, genetic information, ethnic or national origin, marital status, veteran status, or any other status protected by law.